Monday, July 18, 2011

Proposal and concept pitch


Topic :
Penang "Culture and Heritage" : Heritage Building , Architecture and Environment.
The Cheong Fatt Tze (Blue Mansion)

Concept : The message and metaphor :
To show the aesthetic of architecture of the mansion and the same time learn about design philosophy and motif. To know why the building made that way.

Target Audience:
Teenager from age 16 - 25 years old

expose to young generation about :
-the heritage building
-know the aesthetic about heritage building
-to appreciate the heritage building



Gantt chart and timeline:






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